1. Design and
   implement specific strategies/policies for the communication with different

   internal and external audiences.

2. Develop and
   implement media action plans to establish and maintain relationships with and
   promote publications about Plan and its work in mass media at national level.
3. Establish and
   maintain relationships with organizations and institutions in Indonesia in
   order to promote visibility and public recognition of Plan in the country in
   line with the Strategic Direction to work in Partnerships and Alliances.
4. Support and
   facilitate the implementation of communication strategies in all working areas
   of the organization.
5. Provide
   leadership in the design and implementation of public campaigns for positioning
   and marketing of the organization in the country.
6. Ensure that
   marketing and campaign messages and images are in line with the overall program
   strategies.
7. Direct and
   supervise the design and production of specific publications for fund raising
   and resource mobilization campaigns.
8. Ensure that the
   Resource Mobilization activities are supported with specific communication
   items required for donor acquisition, retention and services. Key Result Area (KRA) 2 : Develop and implement a resource mobilization
   and business development strategy to set and achieve the organization’s
   fundraising targets and help the organization to operationalise fundraising
   plans.Indicators for
   success:

1. To revisit the
   Marcom strategy and fund raising targets of Plan Indonesia and develop an
   action plan in consultation with the resource mobilization team in order to
   achieve the targets with lower cost ratios.
2. To research,
   establish and develop contacts and good working    relationships with existing and potential

   donors & corporates and network with key players associated with, corporate
   Sector in order to develop strong and sustainable partnerships.

3. Strengthen
   existing partnerships with corporate houses as well as develop new corporate
   partners, including mapping of funding opportunities to generate funds.
4. Develop and
   institutionalize systems and processes maintain donor database, donor retention
   and effective donor communication.
5. Review and
   analyze return on investments and take corrective actions.
6. Prepare monthly
   updates and reports for the governing boardKey Result Area (KRA) 3 : Support the
   implementation and dissemination of programs which use information
   strategically to enhance Child Rights and becoming a Recognized Voice.Indicators for
   success:

1. Give
   advice to the Program Department and to partners in projects and programs
   that work closely with media (e.g. youth media groups, networks and
   platforms to share children’s work).
2. Collaborate
   with the Program Department and partners in the design and implementation
   of public campaigns, events and activities that include objectives of
   Development Education and Advocacy.
3. Direct and
   supervise the design and production of specific publications required and

   requested for particular programs and projects from both Plan Indonesia
   and Plan International.

        Key Result Area (KRA) 4 :     Actively
participate in the overall management of the organization, of the         department
and capacity building of the resource mobilization and communications team.               Indicators for
success:

• Lead the media contacts in the case of an emergency or a PR
  crisis.
• Represent Plan Indonesia internally and externally on issues
  dealing with the Communications and Public Relations area.
• Participate in the global/regional networks, actively contributing
  to the exchange of best-practices and joint efforts to improve quality and
  impact of Plan’s programs.
• Plan and supervise the departmental as well as individuals’
  performance.