UCLG ASPAC Re-Call Application for Media & Communication Manager

Position                               : Media &
Communication Manager

Duration                              : 2 (two) years
Supervisor                          : Secretary General



Cities and Local Governments Asia Pacific (UCLG ASPAC) is one of the nine Regional Sections of the United Cities and Local Governments (UCLG) which
is based in Jakarta, Indonesia.UCLG is the largest association of local
governments in the world and the officially recognized voice of local
goverbment by the United Nations. The Asia and Pacific region is the biggest of
the nine sections
in UCLG with linkages to more than 7.000 local governments. It represents well over 3.76 billiion people-more
than half of the world population-and incorporates economically fast developing
countries such as China, India and Indonesia.
ASPAC is the key knowledge management hub on local government issues in the
Asia-Pacific region. It promotes democratic local government, support
cooperation between cities, local governments and their associations, and
facilities programmes, network and partnerships to develop the capacity of
local governments and the associations. Moreover, UCLG ASPAC represents local
governments politically within the International community, and with the United
Nations and its agencies. It also promotes inclusice societies which safeguard
equality, social and economic justice, and sustainable community development.
UCLG ASPAC is engaged in all relevant thematic fields for nurturing sustainable
development comprising poverty alleviation, climate change, disaster
resiliency, culture, strategic planning, decentralization, local finance, and good governance.
The Media and

Communication Manager will be hired for 2 (two) years period with possible of
extension and will be placed at UCLG ASPAC Secretariat Office in Jakarta.  The post will be managed the Media and
Communication Division and developing the communication strategy, which
included to be responsible to promote UCLG ASPAC to be more visible and
Objective and goal:

  1. To be responsible for the development and
    implementation of UCLG ASPAC short to long terms communication strategies
  2. To be responsible in developing and
    expanding the whole UCLG media and communication programme, including (but
    not limited to) publication, website development plan, public engagement,
    social media strategy, and media engagement. To be responsible for the deliverables
    and quality control of UCLG publication initiatives which include content
    planning, editing and production of the media/communication materials.
  3. To be
    responsible in aligning the media and publication activities with UCLG fund
    raising activities
  4. To be
    responsible in encouraging the whole UCLG ASPAC team members to become
    UCLG voices in promoting the organisation.

Scope of Work/Key Duties
Under this
Scope of Work, the Media and Communication Manager
will carry out the
following key activities:
A.      Media and Communication Development

  1. Develop and implement short and
    long-term UCLG media and communication strategies.
  2. Manage the entire operation of the
    Media and Communication division.
  3. Manage the development, editing and
    publishing of publications, such as newsletters, annual reports, panels,
    and brochures, etc.
  4. Play a leading role in the development
    of a coherent in country media and communications strategy, including the

    development of the monitoring and evaluation system related to media and

  5. Facilitate the implementation of the
    media and communications strategy at the international and national levels,
    including providing support to media and communications elements in
    programmes and projects at national and international levels.
  6. Take a lead in maintaining link of
    national, and international media outlets (TV, radio, print, and online)
    and maintain responsibility for developing strong news, stories which
    bring together organization’s programme and profile.
  7. Provide a timely response to incoming
    enquiries from national and international medias
  8. Take a lead in drafting news releases,
    opinion pieces and other media engagement documents, and take documents
    through sign off procedures.
  9. Develop media advocacy strategies activities
    in country through training, providing quality information and analysis,
    and facilitating sharing experiences and learning.
  10. Prepare reports related to
    communication to UCLG ASPAC Executive Bureau, Council and General Assembly
    Meetings and to UCLG World (headquarters) as required.

Media and Communication Programme Monitoring


  1. Take a lead in monitoring the
    Indonesian media, both to spot opportunities for organization and to
    assist with providing regular summary information and updates overviews
    regarding organization, its members, its partners, and their activities in
    the media.
  2. Effectively monitoring and evaluating
    various communication tools and activities to measure the impact on
    achieving the overall objectives

Website Management and Development

  1. Assess the current
    UCLG ASPAC website structure and contents for ease of accessibility ,
    quality contents, user-friendliness, ease maintenance/updated and
    information retrieval
  2. Access other website
    for reference, applying the advantages of layout design, navigation,
    usability to the redesign and implementation
  3. Design the website
    structure, and taking into account the requirement from UCLG ASPAC : clear
    catalogs & folder for data & page storage, attractive site &
    page layout, easy to use, update and maintain
  4. Website development,
    including content creation and the methods for managing a website and
    other social media platforms suitable for the vision and mission of UCLG
    ASPAC and escalating the dissemination of objectives and interaction with
    members/partner/donor agencies utilizing the most appropriate media
    platforms to meet the desired needs
  5. Design template for
    technical maintenance and  content
  6. Gather informative
    contents for the web presence (text, document, pictures, etc)
  7. Prepare
    recommendation for backup/restore plan
  8. Training to UCLG
    ASPAC staff member on website maintenance and content update
  9. Design and establish
    plan for website security (antivirus, data security etc)
  10. Prepare
    recommendations for software, hardware, and other back-end applications
    related to web development and management.

Public Engagement and Promotion Program

  1. Design template for
    ongoing public engagement and promotion program

Fund Raising Activities

  1. Design and Conduct fund raising
    activities for expanding the media and publication activities.

Organizational Development Activities

  1. Perform other tasks to
    develop the organization from the perspective of communication as
    requested by the Secretary General

Special Requirements of the Assignment

  • Minimum of a
    bachelor’s degree in communications, public relations, and/or related
    fields or other background  with
    relevant professional track record.
  • At least 8
    (eight) years of professional experience in public relations and/or
    journalistic workand working in a
    similar position in an NGP and/or International Organization. Experience
    in the area of web platform development/management is desirable
  • Proficiency in
    designing and developing public relations/media tools.
  • Excellent communication
    and writing skills (Indonesia and English).
  • Highly
    developed communication skills, including ability to draft/edit texts and
    to articulate ideas in clear, concise style to a variety of audiences, as
    well as facilitation skills
  • Shows
    persistence and ability to identify strategic issues, opportunities and
    risks, and communication broad
  • Intermediate
    to advanced MS office skills in all basic Microsoft word programs and
    publication software.
  • Basic IT
    knowledge is preferable.
  • Ability to
    work under pressure and to deadlines required.
  • Experience in
    working in an international environment, respecting different cultures and
  • Positive work ethic
    with a willingness to learn
  • Considerable
    domestic and international travel may be required


  1. Producing UCLG ASPAC public engagement
    strategy (including media and communication  strategy)
  2. Producing website development strategy
  3. Developing training manual of website
  4. Regularly updated database of contact
    information of media outlets (including list of journalists)
  5. Other supporting
    documents foras required by the Secretary General


  1. Media and Communication Strategy
  2. Website development manual and plan
  3. Design and template for content management
  4. Public engagement and promotion template
  5. Monitoring & Evaluation tools of media
    & communication which include (but not limited to) Number of UCLG
    ASPAC publications and media coverage as well as website visitor
    monitoring report
  6. UCLG ASPAC fund raising strategies and its


The post will be supervised by the Secretary
General and supported by Information and Communication OfficerInterested Candidate should submit Application to [email protected] Deadline for Application submission is 05:00 PM, 22 April 2016 with Subject Email: ASPAC-MCMO2016 – Your Name Thank you very much for your kind attention Sincerely yours,Human Resources Manager of UCLG ASPAC

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